Display the right products at the right time with smart merchandising
As key moments like Christmas , Mother’s Day or Black Friday , each collection needs to be strategically reorganized .
To maximize sales, it’s essential to highlight the products that truly perform at exactly the right time .
Shopify gives you access to best-seller data… But how do you turn that into effective merchandising ?
Different strategies for different periods
Each time of year calls for a specific strategy to make the most of your sales data:
Look at your bestsellers from the same period last year to spotlight products that have already proven their worth.
Use recent sales data (last 7, 15, or 30 days) to identify high-demand items and move inventory faster.
Rely on sales from the last 2–3 months to showcase consistent long-term performers .
The bestsellers sort on Shopify
Shopify does offer an automatic best-sellers sort option, but it’s based on your store’s global sales history , without any filter by date range.
The result ? You end up displaying products that perform well long-term, but not necessarily those that are relevant right now .
That’s a problem when you need to adapt to a specific commercial context. It's a missed opportunity to drive conversions by surfacing the right products at the right time.
The data exists but is hard to use
Shopify makes best-seller data available through its reports .
You can filter by time period to identify top-performing items , but you can’t apply that insight directly within your collections .
That means constantly switching between reports and manual collection sorting. In short: Shopify gives you the data, but not the tools to use it effectively.
Smarter merchandising with Visual Merchandiser
Visual Merchandiser allows you to sort collections by best sellers over a custom time range .
This changes everything when managing your collections:
Highlight products that are actually performing right now
Save time by skipping manual sorting
Keep collections up-to-date with daily automatic sorting (perfect during sale periods when best-sellers shift fast)
Way more than just sorting
Beyond time-based sorting, Visual Merchandiser is a powerful dashboard for precise , effective collection management.
Key features:
Automatic sorting several times a day by one or more criteria (stock, best sellers, price…)
WYSIWYG preview
Product position locking
Precise product insertion at any position
Drag-and-drop for fully visual merchandising
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Visual Merchandiser becomes your ally to combine strategy and performance with minimal effort. Try now Visual Merchandiser for free!